Sunseeker East Coast Australia has opened a Queensland sales and service centre at GCCM as the leading luxury boat builder expands its reach on the east coast of Australia. Announced at the Sydney International Boat Show, Brad Rodgers explained the decision to take residency in Australia’s largest and most awarded marina and shipyard.
“There is a great opportunity for the Sunseeker brand in Queensland and, specifically, on the Gold Coast. We needed a location which would allow us to tap this market as well as support Sunseeker owners in after sales service. GCCM stood out as the clear option.”
Sunseeker East Coast Australia now has a sales suite and after sale service centre overlooking their demonstration yachts secured in GCCM’s superyacht berths.
“We are delighted to welcome Sunseeker East Coast Australia to GCCM. We have been servicing yachts for nearly 20 years now and have developed Australia’s leading group of marine contractors and trades. It is our collective expertise and experience which gives brands such as Sunseeker the confidence to invest,” offered Mr Trenton Gay, CEO of GCCM.
Sunseeker joins a host of other high profile global marine brands aligned
with GCCM, including Hill Robinson, Seal Superyachts, IGY Marinas, Benetti, International Paints, Mercury, Volvo Penta and Superyacht Solutions. GCCM is also home to over 80 onsite marine businesses employing over 700 world-class tradesmen and craftsmen. Now approaching its 20th year in operation, it is the most awarded marina and shipyard in Australia taking out the inaugural Hall of Fame Award from the Marina Industries Association and also becoming the first shipyard facility in the Asia Pacific region to receive the highly coveted 5 Gold Anchor marine accreditation.
“We announced this new relationship in Sydney as we are seeing more and more yachts and boats from here utilising the facilities and incredible trades at GCCM to complete their maintenance. Some are stopping by on their route north, others are making the trip up to the Gold Coast specifically for their annual yard period. The feedback we continually receive is that GCCM is both convenient and cost effective for Owners and Captains. Having such a high concentration of marine trades in one facility maximises the efficiency of the yard period and the Gold Coast also offers a welcome relief from the Sydney winter,” continued Mr Gay.
For Sunseeker the market is growing. “Australia is a developed luxury boat market, yet we are seeing buyers’ appetite for our large yacht range growing and changing the dynamics of our sales strategy,” said Brad Rodgers.
For Enquiries to the Sunseeker office located at GCCM – Audrey Greenwood 0439 558 810
